By Action Coach Dave Beam
At Action Coach, we have a definition for a true business: A commercial, profitable enterprise that works – without the owner!
Many business owners are taken back and even offended by this definition. Others say it is a great concept but not realistic. A few get it. Please, set aside your “knowledge” and pre-conceived ideas for a moment, and find this “interesting”. Once you “get this”, it opens your business mind to a whole new world.
If you own a business that works profitably and consistently without you, what kind of business is it? Is it strong? Is it stable? Is it attractive? Is it worth more than a business that demands that you be there for it to function?
If you own a business that does not work consistently and profitably without you, what kind of business is it? At the point you HAVE to be there for it to work, that is the point of vulnerability, because if you can’t be there, the business starts to fail. What if you don’t always want to be there? If it doesn’t work consistently and profitably without you, then you can’t ever leave. And that’s ok for the first few years, until you start to burn out or at least get bored. Then as you slip (you are a human being, not superman or superwoman), the business slips. The thing that excited you and brought you such great joy has become a cage.
I love my business and my customers. I feel certain that most of you do as well. That presents a problem. Parents deeply love their children, as they should. That presents a problem. They sometimes don’t want them to grow up. Business owners that have nurtured and cared for their businesses often don’t want to let it grow up, and that is not healthy. Your business wants to grow up. There are 6 steps to make it happen: Mastery, Marketing, Systems, Team, Synergy, Results. Call me and let’s talk about how you can grow your business and set it free – free to provide you with money and time and value and joy and life. It can happen. I see it every day.
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