By Action Coach Dave Beam
How often have you experienced it? You walk into a business, ready to buy, and you can’t get someone to listen and understand what you want so that you can give them your money and walk out with your purchase!
I recently spoke with one of my clients, Roger, who had every intention of buying not one, but two pick-up trucks from a certain car dealer. Roger had done business with this dealer for years, and there was a loyalty and relationship established.